With the uncertainty swirling businesses at the moment, many companies are scrambling to find the best solution to take their business forward. But the answer could be much closer to home than you realise.
Instead of searching for answers out-with, why not start by making the most of the information you have at your fingertips.
Implementing business software within your company can be one of the most beneficial moves any business can make, but if not utilised properly you could be missing out on some significant benefits. That’s why we are sharing three ways a unified system could help you make the most of your business.
3 Ways a Unified Business System Can Take Your Business Further
You’ve got a great product or service, your team is in place and customers are at the ready, but what can you do to take your business to the next level? Sometimes you’ve just got to let the systems do the talking.
- Exceed Customer Expectations
No business, no matter how big or small, is exempt from the power of their customer’s opinion. Nowadays, a customer’s opinion can make or break a business. Most businesses will be able to get by, meeting their customers’ basic needs, but it will be those businesses who go the extra mile to exceed their customers’ standards who will rise to the top.
With an integrated CRM system, both your marketing team and customer service team can form together to create a sales force to be reckoned with. A CRM system like NetSuite stores and combines data from across every aspect of the customer journey. This subsystem of real-time data can be measured, compared and analysed to provide your business with an insight into how your customer ticks helping your teams to make better conclusions about what the customer wants and what they don’t. This inside information arms your business with the opportunity to adapt for your customer, make the most of your marketing efforts and in some cases, provide solutions to customers problems before they even know they have one!
If you’re looking for more ways to understand your customers better, catch up with our article to find out How NetSuite CRM systems can help increase customer satisfaction.
- Become a Well-Oiled Machine
No company stands any hope of taking their business to the next step without getting their ducks in a row. If you feel as though your business processes reflect more chaos than calm then it could be time to take a step back, get organised and make the most of your time and staff.
From broken communication to a breakdown in data, businesses divided by disparate software could be missing a trick or two.
In contrast, a unified business system encourages a continuous flow of information site-wide. By connecting each department of your business into one easy to manage, real-time platform, it not only simplifies each staff member’s workload, but allows each individual to keep track of what is going on across the business. With each team member singing from the same hymn sheet, your business can begin to work together. From sales to marketing, each section of your business can support one another. And while they work well individually, together they can turn your business into a well-oiled machine.
If your business is feeling adrift between either your team or systems, why not read our article on how disparate systems can lead to a disconnected team.
- Understand Your Costs
Increased sales and lower costs, now that is music to every business owner’s ears. With the uncertainty swirling business at the moment, now more than ever is it essential for companies to know when to cut their losses. It’s not always possible to predict the future, but by having no idea where your business is making money and where it’s not, you could be your own worst enemy!
Streamlining all aspects of your business, including marketing, sales and customer service into one supercharge CRM platform allows for a 360-degree view of your business. By linking the sales process and the customer buying process, it helps your sales team to identify precisely what path each customer followed and highlight red flags that lead to opportunities being overlooked or lost. This real-time source of information can help your business to fine-tune your current sales processes. Combined with a rich set of forecasting tools, your business can increase sales predictability with complete visibility into opportunities ahead of time. Never miss an opportunity or waste your time on a lost cause again!
For more information on how NetSuite Salesforce Automation could help your business not only save time but also money, catch up on our blog here.
If you’re looking to take your business to the next level or don’t feel like your current single business systems are helping you make the most of your business then give us a call today. Our team are always on hand to support your business.