With the country getting back to business, is your company set for a growing return?
After some business downtime, the pressure is on for companies to make back the time lost, boost sales and ultimately grow revenue. But are you systems up to the task?
While the last few months have left businesses feeling a little lost, now is their time to take back control, and the first step to a smooth return is ensuring the foundation of your business is as effective as can be.
That’s where CRM software comes into play.
Growing Your Business From The Inside Out
Setting away from the uncertainty that is out with your control, it’s time to focus on what you can control. By running a health check on your business processes and systems, you can flag up areas that could be stunting not only your return but future growth.
Whether your time management is affected by manual entry or broken communication is leading to missed opportunities, by implementing a customer relationship management (CRM) software, your company could benefit from gaining a real-time, seamless, 360 view of your business. Improving the flow of business from the inside helps business flow from the outside.
A sound CRM system can provide a whole host of benefits to the daily runnings of any business. Here we have broken down 3 of the critical ways a CRM system could help your business be better.
3 Ways CRM Helps Growth
- Unites Business Teams
After some time apart, teams all across the country have learnt the importance of working together. No matter where your team is working, it’s crucial to keep the communication flowing, be it across departments or for those working off-site.
NetSuite’s CRM software allows teams from across all departments of a business to share and access critical data with each step of the customer journey mapped on real-time dashboards, arming teams with a pool of up-to-date and detailed customer information. The use of collaborative tools like task allocation and reporting allows for a better working flow between the sales and marketing departments.
This seamless 360 view of business allows information to flow through the company. With each department remaining in the loop, they are then well informed as to what their next move needs to be, meaning no time needs to be lost doubling work or chasing data. And more importantly, no sale or opportunity slips through the cracks due to confusion or poor communication.
- Steamline Opportunities
Every business would love the ability to look into the future of their business. We all would like to know ahead of time when and where a business is going to make sales or suffer losses. This knowledge tells companies when to pull back and when they can afford to push forward.
Now, it’s not quite a crystal ball, but NetSuite’s SFA technology means your business can take the guesswork out of sales forecasting. By combining real-time sales data with a rich set of forecasting tools, your business can gain complete visibility of sales potential. Following a system of checks and balances, this SFA technology triangulates the sales forecast, helping to make sales more predictable.
This automated and up-to-date insight takes the guesswork out of your sales efforts and allows your sales team to get back to what they do best— turning potential into action.
- Improves Customer Service
Right now, customer service is more important than ever. Following the uncertainty of recent months, building positive customer relationships will be vital to keeping business growing.
Nowadays, the level of customer service a business provides can be the trigger that increases a customer’s likelihood to buy. Customer service doesn’t stop once the deal is closed. From order fulfilment through to the assistance in issues, how a business resolves these follow up tasks boosts the reputation of a brand and in turn boosts business potential.
The key to excellent customer service is a quick response and unwavering knowledge. Talking to someone who knows their stuff immediately brings a sense of ease to any situation. NetSuite accelerates case resolution time by providing support reps with complete customer visibility. With every touchpoint, teams can access crucial customer data in real-time dashboards.
Helping businesses understand their customer better and improving customer satisfaction, ultimately helps to attract new business.
Find out more about how NetSuite CRM could help your business grow, give us a call.